DTL Planner Intro Call Structure (15 Minutes)

Opening Positioning

Thank you for taking the time today.

Before I explain anything, I’d love to understand your event focus and client profile.

• What types of events do you primarily design?
• What price range do your clients typically invest in?

Discover Demand

Do your clients ever ask about recap videos, highlight reels, or ways to preserve memories beyond traditional videography?

Have you ever wished you had a post-event keepsake option that didn’t require another vendor onsite?

(You want them to admit the gap.)

Aesthetic display of event memories including a photo album, notes, and dried flower.

Present the Model Clearly

DTL is not videography.

We create structured post-event cinematic story films using the curated photos, guest clips, and written reflections submitted after the celebration.

This means:

  • No additional vendor onsite
  • No coordination complexity
  • No conflict with videographers
  • No event-day pressure

You can offer a refined keepsake without altering your workflow.

Option 1 – Referral Partnership (25% Commission)

  •  25% commission per booking.
    $150 - $800+ per event Client contracts directly with DTL
  • Client pays DTL directly
  • Planner Partner earns a flat 25% commission on the base package price
  • No billing or fulfillment responsibility Essential – $595

    Signature – $895
    Legacy – $1,295

    Commission Examples:

    Essential → $148.75
    Signature → $223.75
    Legacy → $323.75

    Commission Terms:

    • Commission is earned upon full cleared client payment.
    • Payment is issued within seven (7) business days of cleared funds.
    • No commission is owed on refunded, disputed, or charged-back transactions.
    • If a refund occurs after commission payout, DTL may deduct the corresponding amount from future commissions or invoice for reimbursement

$150 - $800+ per event

Wholesale

Partner rate, you control retail pricing.

$150 - $800+ per event Option 2 – Wholesale Partnership

• Planner Partner purchases selected film collection at wholesale rate.
• Planner Partner sets final retail pricing.
• Planner Partner contracts with and collects payment from their client.
• DTL’s obligation begins after wholesale payment is received in full.

Wholesale Rates:

Essential – $425
Signature – $625
Legacy – $875

DTL is not responsible for Planner Partner pricing decisions, marketing representations, or client payment collection.

Pause.
Let that settle.

Move Toward Action

Do you currently have any upcoming events where this could naturally fit?

If yes →

Would you like to test this with your next client?

If hesitant →

Would it help if I provided positioning language you could insert into your proposals immediately?

You are not closing for partnership.
You are closing for first booking.

Structured Next Steps

If this feels aligned, I’ll send the formal partnership agreement for review.

Once signed, you’ll receive your dedicated referral booking link.

From there, we activate your first client.

Keep it structured.
Confident.
No rambling.